2nd Poster Analysis- Mama

This horror movie poster for Mama is very dark and spooky due to the low key lighting, and has quite a strong impact in my opinion. Also, the fact that half of the child’s face is hidden suggests that she has a darker and more mysterious side to her which is revealed to be true in the film. Another interpretation of the child is hiding half of her face behind the mother's arm implies that she feels safe and protected when with the mother, but she also has a sad look on her face which could suggest a turn of events in the film.

The overall mood of the image is strange and has a few different interpretations. At the top of the poster is the typical link to other creators of other horror films so the audience know roughly what to expect from the movie. Towards the bottom of the poster, in line with the text at the top of the poster, is the name of the movie ‘Mama’ and underneath this is the tagline ‘A mother’s love is forever’ which indicates to the audience that this film will involve a mother who will likely be participating in something dangerous to save her child, exaggerating on the theme of maternal love. Standing in the middle of the poster is the “mother” of the movie. Her skin is rough and off-colour and looks damaged and old. This could imply that the mother is not an ordinary person and has some sort of deadly backstory. The clothes that the mother is wearing are also damaged which matches with the body that she has. At the top of the image you can see that the mother's head is not in the image which could suggest that her face gives away her past and would tell us too much about her, which draws us in and makes us want to watch the film.

The shadowy figure of Mama in this poster resembles an old wooden shack. The textures merged together gives the illusion that the girl is peering around a wooden doorway which links to the location at the beginning of this film and also connotes the paranormal state of Mama. This fits the convention of mise-en-scene in horror films and how they are often set in enclosed and creepy locations.